Nothing frustrates a gamer more than lag, stuttering, or server crashes. When technical issues interfere with gameplay, it can be a deal breaker. Players know that the difference between winning and losing should be down to a player’s skill, not lag, latency issues, or slow connection speed—and they want gaming companies to make that possible every time they play.
And gamers aren’t shy about expressing their opinion if a game hasn’t met their expectations. A game can live or die by word-of-mouth, and, in a highly competitive industry, gamers are more than happy to spend their time and money elsewhere. A huge 78% of gamers have “rage-quit” a game due to latency issues.
That’s why reliable infrastructure is crucial for your gaming offering. A solid foundation is good for your bottom line and your reputation and, most importantly, provides a great gaming experience for customers, keeping them happy, loyal, and engaged. This article suggests five technologies to boost player engagement in real-world gaming scenarios.
The technology powering seamless gaming experiences
Having the right technology behind the scenes is essential to deliver a smooth, high-performance gaming experience. From optimizing game deployment and content delivery to enabling seamless multiplayer scalability, these technologies work together to reduce latency, prevent server overloads, and guarantee fast, reliable connections.
- Bare Metal Servers provide dedicated compute power for high-performing massive multiplayer games without virtualization overhead.
- CDN solutions reduce download times and minimize patch distribution delays, allowing players to get into the action faster.
- Managed Kubernetes simplifies multiplayer game scaling, handling sudden spikes in player activity.
- Load Balancers distribute traffic intelligently, preventing server overload during peak times.
- Edge Cloud reduces latency for real-time interactions, improving responsiveness for multiplayer gaming.
Let’s look at five real-world scenarios illustrating how the right infrastructure can significantly enhance customer experience—leading to smooth, high-performance gaming, even during peak demand.
#1 Running massive multiplayer games with bare metal servers
Imagine a multiplayer FPS (first-person shooter gaming) game studio that’s preparing for launch and needs low-latency, high-performance infrastructure to handle real-time player interactions. They can strategically deploy Gcore Bare Metal servers across global locations, reducing ping times and providing smooth gameplay.
Benefit: Dedicated bare metal resources deliver consistent performance, eliminating lag spikes and server crashes during peak hours. Stable connections and seamless playing are assured for precision gameplay.
#2 Seamless game updates and patch delivery with CDN integration
Let’s say you have a game that regularly pushes extensive updates to millions of players worldwide. Instead of overwhelming origin servers, they can use Gcore CDN to cache and distribute patches, reducing download times and preventing bottlenecks.
Benefit: Faster updates for players, reduced server tension, and seamless game launches and updates.
#3 Scaling multiplayer games with Managed Kubernetes
After a big update, a game may experience a sudden spike in the number of players. With Gcore Managed Kubernetes, the game autoscales its infrastructure, dynamically adjusting resources to meet player demand without downtime.
Benefit: Elastic, cost-efficient scaling keeps matchmaking fast and smooth, even under heavy loads.
#4 Load balancing for high-availability game servers
An online multiplayer game with a global base requires low latency and high availability. Gcore Load Balancers distribute traffic across multiple regional server clusters, reducing ping times and preventing server congestion during peak hours.
Benefit: Consistent, lag-free gameplay with improved regional connectivity and failover protection.
#5 Supporting live events and seasonal game launches
In the case of a gaming company hosting a global in-game event, attracting millions of players simultaneously, leveraging Gcore CDN, Load Balancers, and autoscaling cloud infrastructure can prevent crashes and provide a seamless and uninterrupted experience.
Benefit: Players enjoy smooth, real-time participation while the infrastructure is stable under extreme load.
Building customer loyalty with reliable gaming infrastructure
In a challenging climate, focusing on maintaining customer happiness and loyalty is vital. The most foolproof way to deliver this is by investing in reliable and secure infrastructure behind the scenes. With infrastructure that’s both scalable and high-performing, you can deliver uninterrupted, seamless experiences that keep players engaged and satisfied.
Since its foundation in 2014, Gcore has been a reliable partner for game studios looking to deliver seamless, high-performance gaming experiences worldwide, including Nitrado, Saber, and Wargaming. If you’d like to learn more about our global infrastructure and how it provides a scalable, high-performance solution for game distribution and real-time games, get in touch.
