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What is a corporate media storage?

  • By Gcore
  • June 17, 2021
  • 5 min read
What is a corporate media storage?

Every day, new media content appears on different websites. According to Keypoint Intelligence forecasts, humanity will have 9.3 trillion photos by 2022. All of them need to be stored, protected from illegal access and copying, and delivered to users without delays.

If you are engaged in the production of media content, you need to store your footage somewhere. At the same time, it’s important that each photo and video is easy to find and access. And of course, the materials must have reliable protection.

Corporate media storages exist to solve these problems. Let’s figure out what they are and how to properly organize the storage and delivery of media content.

What is a corporate media storage?

A corporate media storage is a single organized system for storing company media files. It should be well structured and provide quick access to stored data.

In fact, a media storage is an example of a corporate data storage (CDS). But if an ordinary CDS allows any information to an be stored in it, and the main emphasis is on the structure and analysis of data, then for media storages, quick access to files is most important.

Features of such a storage:

  • Different levels of access to data for different employees of the company.
  • High security.
  • A large amount of memory, allowing you to store terabytes of photos and videos.

What tasks does a corporate media storage perform?

1. Facilitating collaboration on materials. The production of media content is a complex process. Usually it’s divided into several stages, each of which is dealt with by a different employee (and sometimes even a different department). It’s inconvenient and unsafe to constantly transfer files.

It’s much better to collect materials in one place and provide access to those who participate in working on this content.

2. Collecting data in one place. Imagine that you need to quickly find a photo or video, or, for example, see how much material you released in the last month. If there’s no shared storage, you’ll have to find out where this or that file is located, or collect data from different departments. It will take a long time.

If all materials are stored in a shared system, you can always quickly find the file or get the information you need.

3. Providing secure storage of files. Typically, these storages have various security mechanisms. If you’ve chosen a secure storage system, no one will be able to access the data without permission.

Besides, the data in media storages can be duplicated. And if any file is lost, a copy will remain.

4. Allowing you to quickly access files. If the storage is organized correctly, you will always know where any specific piece of content is stored, and you can quickly find the data you need.

On top of that, file extraction can be automated and the necessary data automatically downloaded to your resources and delivered to users.

5. Providing the ability to store data of almost unlimited volume. Media files are quite large, especially when it comes to high quality video. To accommodate all this data, you need terabytes of memory.

It’s better to place such content in reliable cloud storages with no limit on the amount of uploaded files.

When do you need a corporate media storage?

A well-organized media storage is essential for large content producers. Primarily, those are media and entertainment companies, such as news portals, online publishers, streaming services, organizers and broadcasters of sports and entertainment events, concerts, and so on.

If you regularly shoot your own content or post a lot of photo or video materials on your resources, you can’t do without a corporate media storage.

A media storage is useful for online stores. It can store product photos, video reviews, and other similar assets.

Organizers of online events who regularly conduct live broadcasts also need storage systems. Records of past events may come in handy in the future. Therefore, it’s helpful to have a broadcast archive. And it’s better if it’s a shared, secure media storage.

How to organize storage of media content

Generally speaking, there are two ways:

  1. Build your own infrastructure. This means purchasing your own servers, hiring personnel to develop a storage system, and performing equipment maintenance.
  2. Use a cloud solution.

The first way is costly. To develop and manage your own infrastructure, you have to allocate an entire department and a large part of the budget.

Organizing storage in the cloud is an easier and more cost-effective way. By choosing it, you get:

  • Infrastructure savings—you don’t spend resources on purchasing and maintaining equipment, or hiring and training system administrators
  • A nearly unlimited amount of memory and easy scalability—rent as many resources as you need, and increase or decrease their size at any time
  • Security—cloud storages from reliable providers are equipped with advanced protection mechanisms, so your data will definitely remain safe.

However, in order to build a truly efficient storage system, it’s important to choose the right cloud solution.

How to get quick access to files?

There are file cloud storages and object cloud storages.

File cloud storages are similar to regular computers—files are located in directories, directories are combined into other directories, and so on.

This results in an extensive and complex hierarchy. Such a device is suitable for storing statistical data or legal documents. All data can be well structured.

But for media content, this type of storage will not be the best solution, because the complex hierarchy makes paths to files too long, which slows down their extraction.

For a media storage, quick access to files is important in order to retrieve photos and videos and deliver them to users without delays. Object storages are perfect for such tasks.

There are no directories in them. Each file is stored separately. At the same time, each object is assigned metadata—a set of features by which the file can be easily found and extracted.

There is no hierarchy, which means that paths to objects are as short as possible, and they are retrieved directly. This allows for quick access to each of them.

Working with such storages is carried out via API. The whole process of working with the storage, content placement, and delivery to users is automated.

The lack of hierarchy, however, doesn’t mean that the content inside the storage can’t be structured. For this, containers are used, but they don’t slow down access to files in any way.

At the same time, object storages can accommodate petabytes of data and are easily scalable. That’s why we advise you to choose them when organizing a corporate media storage.

How to make a storage secure?

To protect your content from unauthorized access, it’s important to choose a reliable cloud provider.

Pay attention to what protection mechanisms the company uses, and whether it has certificates confirming compliance with international security standards.

Also, consider the data center tier of the service provider. It’s better to choose providers with Tier III or Tier IV data centers (Tier IV being the highest level of security). This way, you can be sure that your content is hosted on powerful, load-resistant servers, and that the likelihood of failure or data loss is almost zero.

Gcore Storage complies with international security standards. Data is hosted in Tier IV data centers.

We have two types of storage: SFTP (file) and S3 (cloud).

  • We support SFTP and SSH protocols.
  • Flexible synchronization with rsync.
  • 24/7 technical support.

We offer a convenient and reliable service at lower prices than many of our competitors.

Rent an object storage with unlimited memory and pay only for the resources actually consumed.

More about Gcore Storage

Media content delivery

There’s an even better solution for video storage and delivery. Use a streaming platform to make the content easy to upload to a resource, and to make the videos protected from illegal viewing and copying at the stage of delivery.

Gcore Streaming Platform addresses these challenges. Some facts about it:

  • Optimization of expenses for organizing streaming: A modern infrastructure with professional settings is used.
  • Protecting videos from unauthorized access, available only to corporate employees using AES, Tokenization, Signed URLs, CORS, and DRM.
  • Collaborate with your security and data security departments.
  • Seamless integration into the existing corporate system without complex programming.
  • Works on all devices, including PCs and mobile phones with unstable mobile connectivity.
  • Broadcast to 1,000,000+ viewers simultaneously.
  • Competent 24/7 technical support.

You create unique content. We take care of all the technical details of streaming.

More about Streaming Platform

If you still have questions, request a free consultation. We’ll tell you more about our services and advise on a suitable solution for storing and delivering media content.

Get a consultation

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Cloud computing: types, deployment models, benefits, and how it works

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Cloud providers handle infrastructure management, reducing IT staffing costs and operational overhead.Flexibility and elasticity: Computing resources can expand or contract automatically based on demand, ensuring best performance during traffic spikes. This flexibility prevents over-provisioning during quiet periods and under-provisioning during peak usage.Improved accessibility: Users can access applications and data from any device with an internet connection, enabling remote work and global collaboration. This mobility supports modern work patterns and increases productivity across distributed teams.Enhanced reliability: Cloud providers maintain multiple data centers with redundant systems and backup infrastructure to ensure continuous service availability.Automatic updates and maintenance: Software updates, security patches, and system maintenance happen automatically without user intervention. This automation reduces downtime and ensures systems stay current with the latest features and security protections.Disaster recovery: Cloud services include built-in backup and recovery capabilities that protect against data loss from hardware failures or natural disasters. Recovery times are typically faster than traditional backup methods since data exists across multiple locations.Environmental effectiveness: Shared cloud infrastructure uses resources more effectively than individual company data centers, reducing overall energy consumption. Large cloud providers can achieve better energy effectiveness through economies of scale and advanced cooling technologies.What are the drawbacks and challenges of cloud computing?The drawbacks and challenges of cloud computing refer to the potential problems and limitations organizations may face when adopting cloud-based services. They are listed below.Security concerns: Organizations lose direct control over their data when it's stored on third-party servers. Data breaches, unauthorized access, and compliance issues become shared responsibilities between the provider and customer. Sensitive information may be vulnerable to cyber attacks targeting cloud infrastructure.Internet dependency: Cloud services require stable internet connections to function properly. Poor connectivity or outages can completely disrupt business operations and prevent access to critical applications. Remote locations with limited bandwidth face particular challenges accessing cloud resources.Vendor lock-in: Switching between cloud providers can be difficult and expensive due to proprietary technologies and data formats. Organizations may become dependent on specific platforms, limiting their flexibility to negotiate pricing or change services. Migration costs and technical complexity often discourage switching providers.Limited customization: Cloud services offer standardized solutions that may not meet specific business requirements. Organizations can't modify underlying infrastructure or install custom software configurations. This restriction can force businesses to adapt their processes to fit the cloud platform's limitations.Ongoing costs: Monthly subscription fees can accumulate to exceed traditional on-premise infrastructure costs over time. Unexpected usage spikes or data transfer charges can lead to budget overruns. Organizations lose the asset value that comes with owning physical hardware.Performance variability: Shared cloud resources can experience slower performance during peak usage periods. Network latency affects applications requiring real-time processing or frequent data transfers. Organizations can't guarantee consistent performance levels for mission-critical applications.Compliance complexity: Meeting regulatory requirements becomes more challenging when data is stored across multiple locations. Organizations must verify that cloud providers meet industry-specific compliance standards. Audit trails and data governance become shared responsibilities that require careful coordination.Gcore Edge CloudWhen building AI applications that require serious computational power, the infrastructure you choose can make or break your project's success. Whether you're training large language models, running complex inference workloads, or tackling high-performance computing challenges, having access to the latest GPU technology without performance bottlenecks becomes critical.Gcore's AI GPU Cloud Infrastructure addresses these demanding requirements with bare metal NVIDIA H200. H100. A100. L40S, and GB200 GPUs, delivering zero virtualization overhead for maximum performance. The platform's ultra-fast InfiniBand networking and multi-GPU cluster support make it particularly well-suited for distributed training and large-scale AI workloads, starting from just €1.25/hour. Multi-instance GPU (MIG) support also allows you to improve resource allocation and costs for smaller inference tasks.Discover how Gcore's bare metal GPU performance can accelerate your AI training and inference workloads at https://gcore.com/gpu-cloud.Frequently asked questionsPeople often have questions about cloud computing basics, costs, and how it fits their specific needs. These answers cover the key service models, use options, and practical considerations that help clarify what cloud computing can do for your organization.What's the difference between cloud computing and traditional hosting?Cloud computing delivers resources over the internet on demand, while traditional hosting provides fixed server resources at dedicated locations. Cloud offers elastic growth and pay-as-you-go pricing, whereas traditional hosting requires upfront capacity planning and fixed costs regardless of actual usage.What is cloud computing security?Cloud computing security protects data, applications, and infrastructure in cloud environments through shared responsibility models between providers and users. Cloud providers secure the underlying infrastructure while users protect their data, applications, and access controls.What is virtualization in cloud computing?Virtualization in cloud computing creates multiple virtual machines (VMs) on a single physical server using hypervisor software that separates computing resources. This technology allows cloud providers to increase hardware effectiveness and offer flexible, isolated environments to multiple users simultaneously.Is cloud computing secure for business data?Yes, cloud computing is secure for business data when proper security measures are in place, with major providers offering encryption, access controls, and compliance certifications that often exceed what most businesses can achieve on-premises. Cloud service providers typically guarantee 99.9% or higher uptime in service level agreements while maintaining enterprise-grade security standards.How much does cloud computing cost compared to on-premises infrastructure?Cloud computing typically costs 20-40% less than on-premises infrastructure due to shared resources, reduced hardware purchases, and lower maintenance expenses, according to IDC (2024). However, costs vary primarily based on usage patterns, with predictable workloads sometimes being cheaper on-premises while variable workloads benefit more from cloud's pay-as-you-go model.How do I choose between IaaS, PaaS, and SaaS?Choose based on your control needs. IaaS gives you full infrastructure control, PaaS handles infrastructure so you focus on development, and SaaS provides ready-to-use applications with no technical management required.

Pre-configure your dev environment with Gcore VM init scripts

Provisioning new cloud instances can be repetitive and time-consuming if you’re doing everything manually: installing packages, configuring environments, copying SSH keys, and more. With cloud-init, you can automate these tasks and launch development-ready instances from the start.Gcore Edge Cloud VMs support cloud-init out of the box. With a simple YAML script, you can automatically set up a development-ready instance at boot, whether you’re launching a single machine or spinning up a fleet.In this guide, we’ll walk through how to use cloud-init on Gcore Edge Cloud to:Set a passwordInstall packages and system updatesAdd users and SSH keysMount disks and write filesRegister services or install tooling like Docker or Node.jsLet’s get started.What is cloud-init?cloud-init is a widely used tool for customizing cloud instances during the first boot. It reads user-provided configuration data—usually YAML—and uses it to run commands, install packages, and configure the system. In this article, we will focus on Linux-based virtual machines.How to use cloud-init on GcoreFor Gcore Cloud VMs, cloud-init scripts are added during instance creation using the User data field in the UI or API.Step 1: Create a basic scriptStart with a simple YAML script. Here’s one that updates packages and installs htop:#cloud-config package_update: true packages: - htop Step 2: Launch a new VM with your scriptGo to the Gcore Customer Portal, navigate to VMs, and start creating a new instance (or just click here). When you reach the Additional options section, enable the User data option. Then, paste in your YAML cloud-init script.Once the VM boots, it will automatically run the script. This works the same way for all supported Linux distributions available through Gcore.3 real-world examplesLet’s look at three examples of how you can use this.Example 1: Add a password for a specific userThe below script sets the for the default user of the selected operating system:#cloud-config password: <password> chpasswd: {expire: False} ssh_pwauth: True Example 2: Dev environment with Docker and GitThe following script does the following:Installs Docker and GitAdds a new user devuser with sudo privilegesAuthorizes an SSH keyStarts Docker at boot#cloud-config package_update: true packages: - docker.io - git users: - default - name: devuser sudo: ALL=(ALL) NOPASSWD:ALL groups: docker shell: /bin/bash ssh-authorized-keys: - ssh-rsa AAAAB3Nza...your-key-here runcmd: - systemctl enable docker - systemctl start docker Example 3: Install Node.js and clone a repoThis script installs Node.js and clones a GitHub repo to your Gcore VM at launch:#cloud-config packages: - curl runcmd: - curl -fsSL https://deb.nodesource.com/setup_18.x | bash - - apt-get install -y nodejs - git clone https://github.com/example-user/dev-project.git /home/devuser/project Reusing and versioning your scriptsTo avoid reinventing the wheel, keep your cloud-init scripts:In version control (e.g., Git)Templated for different environments (e.g., dev vs staging)Modular so you can reuse base blocks across projectsYou can also use tools like Ansible or Terraform with cloud-init blocks to standardize provisioning across your team or multiple Gcore VM environments.Debugging cloud-initIf your script doesn’t behave as expected, SSH into the instance and check the cloud-init logs:sudo cat /var/log/cloud-init-output.log This file shows each command as it ran and any errors that occurred.Other helpful logs:/var/log/cloud-init.log /var/lib/cloud/instance/user-data.txt Pro tip: Echo commands or write log files in your script to help debug tricky setups—especially useful if you’re automating multi-node workflows across Gcore Cloud.Tips and best practicesIndentation matters! YAML is picky. Use spaces, not tabs.Always start the file with #cloud-config.runcmd is for commands that run at the end of boot.Use write_files to write configs, env variables, or secrets.Cloud-init scripts only run on the first boot. To re-run, you’ll need to manually trigger cloud-init or re-create the VM.Automate it all with GcoreIf you're provisioning manually, you're doing it wrong. Cloud-init lets you treat your VM setup as code: portable, repeatable, and testable. Whether you’re spinning up ephemeral dev boxes or preparing staging environments, Gcore’s support for cloud-init means you can automate it all.For more on managing virtual machines with Gcore, check out our product documentation.Explore Gcore VM product docs

How to cut egress costs and speed up delivery using Gcore CDN and Object Storage

If you’re serving static assets (images, videos, scripts, downloads) from object storage, you’re probably paying more than you need to, and your users may be waiting longer than they should.In this guide, we explain how to front your bucket with Gcore CDN to cache static assets, cut egress bandwidth costs, and get faster TTFB globally. We’ll walk through setup (public or private buckets), signed URL support, cache control best practices, debugging tips, and automation with the Gcore API or Terraform.Why bother?Serving directly from object storage hits your origin for every request and racks up egress charges. With a CDN in front, cached files are served from edge—faster for users, and cheaper for you.Lower TTFB, better UXWhen content is cached at the edge, it doesn’t have to travel across the planet to get to your user. Gcore CDN caches your assets at PoPs close to end users, so requests don’t hit origin unless necessary. Once cached, assets are delivered in a few milliseconds.Lower billsMost object storage providers charge $80–$120 per TB in egress fees. By fronting your storage with a CDN, you only pay egress once per edge location—then it’s all cache hits after that. If you’re using Gcore Storage and Gcore CDN, there’s zero egress fee between the two.Caching isn’t the only way you save. Gcore CDN can also compress eligible file types (like HTML, CSS, JavaScript, and JSON) on the fly, further shrinking bandwidth usage and speeding up file delivery—all without any changes to your storage setup.Less origin traffic and less data to transfer means smaller bills. And your storage bucket doesn’t get slammed under load during traffic spikes.Simple scaling, globallyThe CDN takes the hit, not your bucket. That means fewer rate-limit issues, smoother traffic spikes, and more reliable performance globally. Gcore CDN spans the globe, so you’re good whether your users are in Tokyo, Toronto, or Tel Aviv.Setup guide: Gcore CDN + Gcore Object StorageLet’s walk through configuring Gcore CDN to cache content from a storage bucket. This works with Gcore Object Storage and other S3-compatible services.Step 1: Prep your bucketPublic? Check files are publicly readable (via ACL or bucket policy).Private? Use Gcore’s AWS Signature V4 support—have your access key, secret, region, and bucket name ready.Gcore Object Storage URL format: https://<bucket-name>.<region>.cloud.gcore.lu/<object> Step 2: Create CDN resource (UI or API)In the Gcore Customer Portal:Go to CDN > Create CDN ResourceChoose "Accelerate and protect static assets"Set a CNAME (e.g. cdn.yoursite.com) if you want to use your domainConfigure origin:Public bucket: Choose None for authPrivate bucket: Choose AWS Signature V4, and enter credentialsChoose HTTPS as the origin protocolGcore will assign a *.gcdn.co domain. If you’re using a custom domain, add a CNAME: cdn.yoursite.com CNAME .gcdn.co Here’s how it works via Terraform: resource "gcore_cdn_resource" "cdn" { cname = "cdn.yoursite.com" origin_group_id = gcore_cdn_origingroup.origin.id origin_protocol = "HTTPS" } resource "gcore_cdn_origingroup" "origin" { name = "my-origin-group" origin { source = "mybucket.eu-west.cloud.gcore.lu" enabled = true } } Step 3: Set caching behaviorSet Cache-Control headers in your object metadata: Cache-Control: public, max-age=2592000 Too messy to handle in storage? Override cache logic in Gcore:Force TTLs by path or extensionIgnore or forward query strings in cache keyStrip cookies (if unnecessary for cache decisions)Pro tip: Use versioned file paths (/img/logo.v3.png) to bust cache safely.Secure access with signed URLsWant your assets to be private, but still edge-cacheable? Use Gcore’s Secure Token feature:Enable Secure Token in CDN settingsSet a secret keyGenerate time-limited tokens in your appPython example: import base64, hashlib, time secret = 'your_secret' path = '/videos/demo.mp4' expires = int(time.time()) + 3600 string = f"{expires}{path} {secret}" token = base64.urlsafe_b64encode(hashlib.md5(string.encode()).digest()).decode().strip('=') url = f"https://cdn.yoursite.com{path}?md5={token}&expires={expires}" Signed URLs are verified at the CDN edge. Invalid or expired? Blocked before origin is touched.Optional: Bind the token to an IP to prevent link sharing.Debug and cache tuneUse curl or browser devtools: curl -I https://cdn.yoursite.com/img/logo.png Look for:Cache: HIT or MISSCache-ControlX-Cached-SinceCache not working? Check for the following errors:Origin doesn’t return Cache-ControlCDN override TTL not appliedCache key includes query strings unintentionallyYou can trigger purges from the Gcore Customer Portal or automate them via the API using POST /cdn/purge. Choose one of three ways:Purge all: Clear the entire domain’s cache at once.Purge by URL: Target a specific full path (e.g., /images/logo.png).Purge by pattern: Target a set of files using a wildcard at the end of the pattern (e.g., /videos/*).Monitor and optimize at scaleAfter rollout:Watch origin bandwidth dropCheck hit ratio (aim for >90%)Audit latency (TTFB on HIT vs MISS)Consider logging using Gcore’s CDN logs uploader to analyze cache behavior, top requested paths, or cache churn rates.For maximum savings, combine Gcore Object Storage with Gcore CDN: egress traffic between them is 100% free. That means you can serve cached assets globally without paying a cent in bandwidth fees.Using external storage? You’ll still slash egress costs by caching at the edge and cutting direct origin traffic—but you’ll unlock the biggest savings when you stay inside the Gcore ecosystem.Save money and boost performance with GcoreStill serving assets direct from storage? You’re probably wasting money and compromising performance on the table. Front your bucket with Gcore CDN. Set smart cache headers or use overrides. Enable signed URLs if you need control. Monitor cache HITs and purge when needed. Automate the setup with Terraform. Done.Next steps:Create your CDN resourceUse private object storage with Signature V4Secure your CDN with signed URLsCreate a free CDN resource now

Bare metal vs. virtual machines: performance, cost, and use case comparison

Choosing the right type of server infrastructure is critical to how your application performs, scales, and fits your budget. For most workloads, the decision comes down to two core options: bare metal servers and cloud virtual machines (VMs). Both can be deployed in the cloud, but they differ significantly in terms of performance, control, scalability, and cost.In this article, we break down the core differences between bare metal and virtual servers, highlight when to choose each, and explain how Gcore can help you deploy the right infrastructure for your needs. If you want to learn about either BM or VMs in detail, we’ve got articles for those: here’s the one for bare metal, and here’s a deep dive into virtual machines.Bare metal vs. virtual machines at a glanceWhen evaluating whether bare metal or virtual machines are right for your company, consider your specific workload requirements, performance priorities, and business objectives. Here’s a quick breakdown to help you decide what works best for you.FactorBare metal serversVirtual machinesPerformanceDedicated resources; ideal for high-performance workloadsShared resources; suitable for moderate or variable workloadsScalabilityOften requires manual scaling; less flexibleHighly elastic; easy to scale up or downCustomizationFull control over hardware, OS, and configurationLimited by hypervisor and provider’s environmentSecurityIsolated by default; no hypervisor layerShared environment with strong isolation protocolsCostHigher upfront cost; dedicated hardwarePay-as-you-go pricing; cost-effective for flexible workloadsBest forHPC, AI/ML, compliance-heavy workloadsStartups, dev/test, fast-scaling applicationsAll about bare metal serversA bare metal server is a single-tenant physical server rented from a cloud provider. Unlike virtual servers, the hardware is not shared with other users, giving you full access to all resources and deeper control over configurations. You get exclusive access and control over the hardware via the cloud provider, which offers the stability and security needed for high-demand applications.The benefits of bare metal serversHere are some of the business advantages of opting for a bare metal server:Maximized performance: Because they are dedicated resources, bare metal servers provide top-tier performance without sharing processing power, memory, or storage with other users. This makes them ideal for resource-intensive applications like high-performance computing (HPC), big data processing, and game hosting.Greater control: Since you have direct access to the hardware, you can customize the server to meet your specific requirements. This is especially important for businesses with complex, specialized needs that require fine-tuned configurations.High security: Bare metal servers offer a higher level of security than their alternatives due to the absence of virtualization. With no shared resources or hypervisor layer, there’s less risk of vulnerabilities that come with multi-tenant environments.Dedicated resources: Because you aren’t sharing the server with other users, all server resources are dedicated to your application so that you consistently get the performance you need.Who should use bare metal servers?Here are examples of instances where bare metal servers are the best option for a business:High-performance computing (HPC)Big data processing and analyticsResource-intensive applications, such as AI/ML workloadsGame and video streaming serversBusinesses requiring enhanced security and complianceAll about virtual machinesA virtual server (or virtual machine) runs on top of a physical server that’s been partitioned by a cloud provider using a hypervisor. This allows multiple VMs to share the same hardware while remaining isolated from each other.Unlike bare metal servers, virtual machines share the underlying hardware with other cloud provider customers. That means you’re using (and paying for) part of one server, providing cost efficiency and flexibility.The benefits of virtual machinesHere are some advantages of using a shared virtual machine:Scalability: Virtual machines are ideal for businesses that need to scale quickly and are starting at a small scale. With cloud-based virtualization, you can adjust your server resources (CPU, memory, storage) on demand to match changing workloads.Cost efficiency: You pay only for the resources you use with VMs, making them cost-effective for companies with fluctuating resource needs, as there is no need to pay for unused capacity.Faster deployment: VMs can be provisioned quickly and easily, which makes them ideal for anyone who wants to deploy new services or applications fast.Who should use virtual machines?VMs are a great fit for the following:Web hosting and application hostingDevelopment and testing environmentsRunning multiple apps with varying demandsStartups and growing businesses requiring scalabilityBusinesses seeking cost-effective, flexible solutionsWhich should you choose?There’s no one-size-fits-all answer. Your choice should depend on the needs of your workload:Choose bare metal if you need dedicated performance, low-latency access to hardware, or tighter control over security and compliance.Choose virtual servers if your priority is flexible scaling, faster deployment, and optimized cost.If your application uses GPU-based inference or AI training, check out our dedicated guide to VM vs. BM for AI workloads.Get started with Gcore BM or VMs todayAt Gcore, we provide both bare metal and virtual machine solutions, offering flexibility, performance, and reliability to meet your business needs. Gcore Bare Metal has the power and reliability needed for demanding workloads, while online virtual machines offers customizable configurations, free egress traffic, and flexibility.Compare Gcore BM and VM pricing now

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