How to Make Sure You Choose the Right CDN Provider in a Turbulent Marketplace

How to Make Sure You Choose the Right CDN Provider in a Turbulent Marketplace

$300,000+. That’s what it costs 93% of enterprises if their website goes down for just an hour. It could be worse: 48% of enterprises lose over $1 million per hour, and 23% suffer a staggering $5 million+ per hour in downtime costs.

And if you work for one of the world’s top 2,000 companies, brace yourself: the average annual downtime cost hits $200 million, eroding 9% of profits.

Source: Splunk, The Hidden Costs of Downtime

The CDN market has seen its fair share of turbulence recently, which can be very concerning for businesses relying on these services to maintain their online experience. With the cost of downtime looming, businesses need to hold their CDN provider(s) to a higher standard, evaluate their needs carefully, and prioritize stability, both at a service and provider level. A partner with a strong financial foundation, cutting-edge technology, and diverse services will offer the security and scalability needed to handle both current demands and future growth.

Why Content Delivery Networks Matter

Content Delivery Networks (CDNs) have become indispensable for enterprises with a global digital footprint. When CDNs deliver as promised, all that visitors notice is an outstanding, seamless experience.

Working their magic behind the scenes, CDNs guarantee your content-rich sites and apps are always available and load quickly, reliably, and consistently – for everyone. In other words, they help you impress each site visitor and app user every time.

In today’s digital world, it’s a given that visitors and users expect your website and applications to always be available. But they also demand lightning-fast experiences.

Deliver on those expectations, and you’re likely to win new customers. Fall short, and future customers might never find you in Google search results…or give you a second look if they do make it to your site.

Choosing a CDN Partner is a High-Stakes Decision

The CDN market’s volatility makes it risky to partner with providers who lack long-term stability. Selecting a partner with a robust and modern platform, backed by a history of reliability and a vision for the future, gives your business the flexibility and confidence to thrive in any environment.

Signs That It Might Be Time to Consider a New CDN

If you’re experiencing any of the following issues, it might be time to reconsider your options:

  • Slower content delivery: If you’ve noticed lagging performance, it could be due to network strain or a lack of investment in the infrastructure.
  • Rising costs: Some providers are increasing prices without offering additional value, leaving you with a higher bill and the same service.
  • Uncertainty about long-term service: Industry changes can lead to concerns about the stability and future availability of your CDN provider’s services.

When these issues arise, it’s crucial to have a CDN partner who aligns with your business growth and offers the performance, support, and pricing that help you stay ahead.

5 Considerations to Evaluate When Choosing a CDN Partner

With so much on the line, it’s critical that your enterprise chooses the best CDN provider. But it can be overwhelming and confusing to evaluate a range of providers offering varying technology, support, and price models. As a starting point, the following five factors should be carefully reviewed as part of selecting a new provider:

  • Performance: Throughput and latency are the basics, but what’s inside the provider’s data centers and how they’re connected matters just as much.
  • Pricing: Knowing what’s not included is just as crucial as knowing what is.
  • Security: You’d think strong security would be standard for CDNs to combat advanced cyberthreats—but that’s not always true.
  • Edge Computing: Understanding the power of this strategic CDN add-on can give you a big advantage.
  • Future-Proofing: Are you sure your provider is stable, future-forward, with the ability to handle your needs now and down the road?

Make Sure You Get It Right

CDNs have been enhancing online experiences for years. As technologies and expectations evolve, next-gen CDNs are stepping up with the features and services needed to deliver exceptional digital experiences.

By picking a CDN partner that meets your needs today and tomorrow, you’ll ensure the fast, personalized, and secure experiences that truly stand out.

Why Gcore is the Ideal Choice for Your CDN

Switching to Gcore means choosing a CDN provider that’s built to adapt to your needs and the evolving market landscape. Here’s why we’re the top choice for businesses looking to transition:

  • High Performance: Gcore’s global network is optimized for speed and reliability, ensuring that your content reaches users quickly, no matter where they are.
  • Flexible and Transparent Pricing: We understand that cost is a significant factor in choosing a CDN. That’s why we offer competitive and transparent pricing options that allow you to maximize your value.
  • Long-Term Stability: With the current market shifts, you need a provider you can rely on. Gcore is committed to the CDN market, continually investing in infrastructure to provide stable, high-performance services.

How to Get Started with Gcore CDN

Ready to make the switch? We’re here to help. Our team will work closely with you to ensure a seamless migration. Start by reaching out for a free consultation, where we’ll discuss your specific needs and tailor a transition plan that suits your business.

Speak to the team today

How to Make Sure You Choose the Right CDN Provider in a Turbulent Marketplace

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